This project involved designing a Blu-ray box set for Hillsdale College’s The Federalist course, created as a donor gift. The visual direction drew from the historical period in which The Federalist Papers were written, while elevating the piece to feel substantial and archival.
In addition to the physical packaging, I developed a series of 1080x1080 digital social ads to support the campaign online, ensuring visual continuity across print and digital platforms. The social assets extended the established aesthetic while adapting the messaging for digital engagement.
The goal was to communicate care, permanence, and value—so the finished materials, both physical and digital, felt worthy of the content they represented and the supporters receiving them.